The marketing managers from Superga was in search for a brand ambassador for their 2014/2015 Summer Collection, they needed someone who would embrace, live and represent the brand. Superga which is the Italian footwear brand, was looking for a elegant, grounded chic which is fashion forward and on trend, but which is also the public figure within the youth and entertainment industry.
Poppy Ntshongwana (5FM DJ, Club DJ, MC and TV Presenter), is the local face of Superga collection, as her personality and strong fashion sense, was just what the brand needed.
“I think this is probably the most exciting campaign I have ever been a part of. It speaks to who I am and what I love, which is fashion. I am extremely lucky that I get to be the face of a brand that I love and can grow with”
The collection has been released and are in stores available countrywide, this is a must-have for the summer.
Image: Superga
Image: Superga
Image: Superga
Image: Superga
The Bizniz Blog 